This timeless classic was first published in 1936 and to this day remains a prominent best-seller with good reason. Financial guru and fiscal extraordinaire Dale Carnegie details his tremendous success by laying out his pristine perception of people. By outwitting rivals, sympathizing with co-workers, and empathizing through shared experiences, Carnegie paints a comprehensive portrait of how to achieve the success most only dream of.
Mr. Carnegie gives timeless advice over and over again while supporting said advice with real-life examples that not only help you to wholly understand what is being said, but to remember what is being said. Anecdotal evidence has never proved so beneficial, until now. Utilizing literally the same techniques he preaches in the very prose of this book (anecdotes, empathy, support, rationale), Dale Carnegie transcends time through the written word to spread his knowledge.
To be a bit more specific (and perhaps to simplify a bit too much), the author stresses identifying with whom you are speaking by way of shared experiences. This way, you equalize the playing field, garner greater respect, and are able to, ultimately, exert influence. By putting yourself in the other’s shoes, you can plant a sort of desire that propels the individual to want what you want, and thus do what you want.
He goes on to speak at length about how to do this of course. Some mediums involve “throwing down a challenge,” letting the other recover from embarrassment and save face, and letting whoever you are talking with handle the majority of the dialogue. It’s funny; so much of the advice seems so simple and yet I’ve never quite put the notions into words. But here, with the words on the page in front of me, I feel the business lessons I have learned over the course of my career stand out with clarity.
These simplistically explained lessons provide explanations to nearly every situation, and are supported with comprehensive evidence. What’s more, after applying these lessons to my own life, I have experienced first-hand the success of these tactics when they’re employed. Mr. Carnegie has sincerely authored a truly easy-to-understand guide to success.
This straight-forward book is a well-written gift to the world and to all those lucky enough to pick it up. While it is certainly vastly popular, it took me awhile to thumb through its pages. Don’t make the same mistake as me; and expand your knowledge of business, of the world, and of life today.